There are six kinds of online content. Who should be writing what?

Late last year I published a book, the Social Bootstrap Guide to DIY Thought Leadership. Pretty damn proud of it. The book covers all the essential information you need so that you can position yourself as a Thought Leader. That’s 137 power-packed pages. (I love alliterative sales copy, don’t you?) Best of all? You can [...]

A few weeks ago I stopped running the Brogan 100 everyday because I needed to focus my energies on another project. Well- that project is (almost) finished…. My Book is Out! My first book, The Social Bootstrap Guide to DIY Thought Leadership is now available! This is basically the Social Bootstrap playbook- it’s an opportunity [...]