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Google Zeitgeist

Every year Google releases it’s annual Zeitgeist, an analysis of the world over the last year through the eyes of what people are searching for.

First off- I continue to think that it’s fascinating that while we are all using Google search to find information, our behavior is, in the aggregate, creating new information. Meta-wow.

Google Zeitgeist lets the world know important things like:

  • Searches for Michael Jackson’s “Thriller” surge around Halloween.
  • Chili is the most sought after recipe.
  • A lot of people want to know “how to kiss.”
  • Everyone’s all freaked out about Swine Flu

Like a lot of trending information being created today, I feel compelled to know about it, and completely at a loss about how it helps me make money, be happy, or serve God (the three sieves of “useful”).

You can see the whole report here.

Thoughts?

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